Est. 1929
Three Generations of Fine Custom Jewelry
Every piece is shaped with trusted metals, hand-selected stones, and craftsmanship that doesn't cut corners. Made in-house, every detail considered, and every client treated as the only one.
Your Vision, Our Expertise
DISCOVER THE CUSTOM PROCESS
FOR THOSE WHO KNOW
It starts with a conversation. You share the vision and we handle every detail from there. Design, stone selection, and craftsmanship. All under one roof. All by hand.
INSIDE DEMIRJIAN
A closer look at the work behind the work.
OUR HERITAGE
THE ARTIST
"Garo Demirjian's exceptional craftsmanship garnered national attention when he was commissioned by Fender CEO to create two solid gold Stratocasters®—exemplifying the artistry that earned him widespread acclaim."
FENDER
"An unprecedented five consecutive AGTA Spectrum Awards (2002-2006) solidified Demirjian's reputation as a master jeweler."
AGTA
"Drawing from a century-old family legacy, Demirjian creates more than just accessories—they're wearable works of art. True luxury lies in this perfect blend of exquisite craftsmanship and personal expression."
Luxury Lifestyle
Where It All Takes Shape
Step inside the workshop and see what shapes each piece, from the craft to the quiet details most never see.
Jewelry Education
Why Your White Gold Jewelry is Turning Yellow
If your white gold ring is turning yellow, you're not looking at damage—you're seeing the natural gold alloy as its rhodium plating wears away. This shift happens to everyone who wears white gold d...
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Lab Grown vs. Natural Diamonds
Lab-grown and natural diamonds are chemically identical—but they're valued completely differently. One is finite. One is reproducible. One holds resale value. One doesn't. So which one should you a...
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Pink Diamonds: Rarity, Value, and What Collectors Need to Know
Pink diamonds are exceptionally rare. Learn what makes them valuable and what collectors should know about color grading, provenance, and market trends.
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