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A restored vintage photograph of Garo's father and mother standing together outside in formal attire.

Joseph & Azniv Demirjian

It began with Joseph and Azniv — the start of the family that would carry one craft across generations. What Joseph set in motion was not a business so much as a standard, and a name his son and grandson would be held to.

Joseph Demirjian, Garo's father, working as a jeweler at his wooden workbench in a grey suit and apron.

Carried Forward

Garo spent his early years beside his father’s bench, observing in silence. Those summers shaped his understanding of the craft—patience, intention, and discipline. Today, he carries that legacy forward with the same respect for process and the same commitment to excellence.

A 1950s-era portrait of a Joseph in formal attire by a poolside table, capturing the classic style of the Demirjian family history.
Restored 1950s photograph of a traditional merchant arcade, styled with a vintage aesthetic to reflect the history of the era.

A Reputation for Excellence

Joseph began his career in a historic jewelry district in Europe, surrounded by workshops on both sides. His precision and quiet discipline led to commissions for dignitaries and royal households abroad, setting the standard that still guides our work today.